Functional Medicine Marketing in 2025 — What’s Changed (and Why It Matters)
The functional-medicine space is evolving fast—and so must its marketing.
Digital-savvy patients, AI adoption, and community-driven behavior are changing how integrative clinics build visibility, authority, and conversion.
5 Practical Marketing Moves for Functional Medicine Clinics (Q4 2025 Playbook)
Trends only matter when you translate them into action. Here’s how functional-medicine clinics can stay visible, credible, and trusted through the end of 2025.
OB-GYN Marketing Strategies: Attracting More Patients Online
The New Reality of OB-GYN Marketing Women’s health practices face unique challenges when it comes to marketing. Patients aren’t simply looking for a “doctor near me”—they’re searching for answers to specific symptoms, reassurance during big life changes, and trusted care from professionals who understand their needs.
Why Every Therapist Website Needs a Blog—And What to Write About
When someone starts searching for a therapist, they’re not just looking for credentials. They’re trying to get a feel for who you are, whether you understand what they’re going through, and if you might be the right person to help.
Don’t Call Them Seniors: Meet the Woodstock Generation
They protested, they partied, they shaped culture. Now they’re turning 65—and they’re not interested in slowing down.
How to Use Google Ads for Local Targeting in Mental Health Marketing
When you’re looking to attract more clients to your mental health practice, local visibility is key. Many of your potential clients are searching for therapy services nearby, and Google Ads can help you connect with them immediately. Here’s how to use Google Ads to reach local clients who are actively searching for services like yours.
Google Ads vs. SEO for Mental Health Practices: Which One Will Get You More Clients?
If you’re running a multi-therapist mental health practice, attracting new clients is a top priority. But with so many marketing options, where should you focus your efforts? Two of the most effective strategies are SEO (Search Engine Optimization) and Google Ads (Pay-Per-Click or PPC).
5 Common Marketing Mistakes Mental Health Practices Make (And How to Avoid Them)
As a mental health professional, your focus is on helping clients heal and grow—but marketing your practice? That’s a whole different challenge. It’s easy to stumble into common pitfalls that might stop potential clients from finding you or choosing your services.
10 Social Media Marketing Tips to Attract More Clients to Your Therapy Practice
Social media has become an essential tool for therapists and mental health professionals to grow their practices and connect with potential clients. Whether you’re just starting out or looking to refine your strategy, platforms like Instagram, Facebook, and LinkedIn offer unique opportunities to showcase your expertise and build trust with your audience.
10 Proven Marketing Strategies to Grow Your Mental Health Practice
Growing your mental health practice is about more than just your skills as a
therapist—it’s about creating meaningful connections with those who need your support.
In a crowded field, standing out comes down to building trust, showcasing your
expertise, and reaching the right audience authentically.
Top 5 Steps to Building an Effective Website for Your Therapeutic Practice
Your website is more than just a place to list your contact information—it’s a crucial tool
for connecting with clients, showcasing your expertise, and growing your therapy practice. A well-designed website should help potential clients feel comfortable, informed, and ready to take the next step in their mental health journey.
Whether you’re starting from scratch or refreshing an existing site, these five steps will
guide you in building an effective and engaging website that meets your goals and supports your practice.
Is Your Marketing Agency Delivering What You’re Paying For?
Is Your Marketing Agency Delivering What You’re Paying For?
Do you know what your marketing agency is doing for your practice? Are you seeing results?
At Mirj Media, we know how overwhelming marketing can feel. That’s why we act as an extension of your team, taking the guesswork out of marketing so you can focus on what you do best—caring for your clients.